You've earned the credibility.
The market just hasn't heard it.
The panels, the stages, the press are going to people no better than you — just more visible. We change that.
You don't get there by blasting outreach into a void.
We know how these ecosystems work, who controls the lineups, and how to position you so the answer is yes — then put you in the rooms where your buyers already sit.
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RESEARCHING
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RESEARCHINGYou don't have to go it alone.
Some of the best founders we work with aren't the type to cold-pitch podcasts or declare themselves a thought leader every day. A panel fixes that. It's the lowest-pressure, highest-return way to start building a public presence.
It's a conversation — someone asking you questions you already know the answers to. No keynote to memorize.
You just show up as the expert you already are, and the audience draws its own conclusions.
Once you've done a few, the relationships, credibility and inbound start to stack on their own.
Four moves. You just show up.
From identification to your first panel, we handle every step.
We find the right opportunities — the panels and stages where your ideal clients are already in the audience.
We frame your point of view so it lands: a recognized expert with something worth hearing.
We handle the outreach and negotiation. You don't send a single cold email.
First placements land in 30–90 days. Then it compounds — relationships, credibility, inbound.
Real rooms. Real outcomes.
“Adele understands CEOs and how to get the right messages out there for companies big and small.”
Placed their leadership on the panels where defense and aerospace decision-makers sit — the credibility that drives partnerships, not press releases.
“One relationship, hundreds of stages. Working with Adele and her team is priceless.”
Got in front of the CEOs who control professional and industry conference lineups across thousands of associations.
“Booked at the events that led to a $100M+ exit.”
Booked CEO JP Guilbault at top industry events — driving brand recognition that contributed directly to a $100M+ acquisition.
50 years making sure the right people hear you.
Adele Gambardella
Co-Founder of The Convincing Company and accomplished author, Adele is a seasoned PR expert who has worked with three billionaires, POTUS, and the highest-paid female executive in corporate America. A regular contributor to The Wall Street Journal and Inc Magazine, she has spoken twice at the United Nations on crisis communications and compelling narratives — helping leaders master the art of persuasion across all platforms.
Chip Massey
Co-Founder of The Convincing Company and former FBI Special Agent, Chip spent years as a hostage negotiator mastering high-stakes communication, and was awarded the FBI Director's Award for his exceptional service. Featured in Bloomberg Businessweek, Fast Company, Entrepreneur, and Investor Business Daily, he now applies elite negotiation and influence techniques to help clients achieve breakthrough results in business and beyond.
Watch him make the case.
The questions we get most.
No. We know how these ecosystems work, who controls the lineups, and how to position a client so the answer is yes — someone who knows the landscape puts you in front of the right person, framed the right way.
First placements typically happen within 30 to 90 days. The real outcome is what compounds after — six months in, clients tell us it changed how they walk into every room.
Traditional PR measures volume. We measure impact — whether the right people saw you in the right context and shifted how they think about you.
Not at all. What matters isn't the size of the organization — it's the quality of what you have to say and the seriousness of where you want to take it.
The panels are going to someone. Make it you.
First placements typically happen in 30–90 days.